Nordic Circular Construction

Building a Sustainable Future:
Scaling Circular Solutions in Construction 

To unleash the sustainability potential of circular solutions in the construction sector circularity must become the norm, rather than exceptions. Nordic Innovation is funding Nordic Circular Hotspots project Nordic Circular Construction as a contribution to Nordic Council of Ministers' aim to make the region the most integrated and sustainable in the world by 2030.

There are already many good circular solutions in the construction sector, but they must be scaled-up to have a significant sustainability impact. This project aims to support companies in the construction sector to up-scale their circular solutions from their domestic market to another nordic country. It provides the companies with insights into relevant market segments and support to develop market approach strategies.

Key insights so far:

• Many companies see other nordic markets as a potential stepping stone to upscale their circular solutions due to limitations in their domestic markets, but many lack the resources to do this on their own.

• The linear lock-in still fuels unfounded scepticism towards circular solutions, both from property owners, entrepreneurs and politicians.

• Wanted: Descision makers with willpower! Politicians and the public must establish  clear requirements and corresponding incentives to increase circuality in all buildings.